One of the things I really like about Rollbots is that the creator (author?), MCM, each week posts a behind-the-scenes recap of the show, explaining some of what was supposed to happen in the episode, or why what did happen happened the way it did. It's neat to learn extra little tidbits about a piece of media you care about.
That reminded me of how social media, specifically blogs, podcasts and twitter, can be used effectively as marketing tools by libraries, and of course any other business. I'm thinking of other media examples like the podcasts produced by Lost and Battlestar Galactica, where you can learn more about the shows you love. I don't follow the twitter feeds of many libraries, but Vancouver Public Library is one that I really like, because they take the opportunity to talk about a little more than the type of stuff that would appear on the regular blog.
Is anyone aware of libraries that are letting folks know WHY things are happening at their library? Maybe not quite as mundane as why a book was catalogued with a specific subject heading, but surely there are behind-the-scenes tidbits the public would care about that would make us seem more human?